Jimmy Yeom Joins PCMA, as Enterprise Brand Manager
jason jepson - June 10, 2019
Aliso Viejo, CA – June 10th, 2019 — PCMA, the pioneer and leading voice in Non-Bank Private Client Lending, announced the hiring of Jimmy Yeom to fill the role of Enterprise Brand Manager. Jimmy will oversee all aspects of brand development and creative direction.
“Jimmy is one of the most coveted creative directors, and brand development advisors in the creative agency world, and we are fortunate to have such an accomplished professional on our team” said John Lynch, PCMA’s Founder and CEO. “We believe his body of work and creative style will once again raise the bar, especially in the landscape of financial services.”
“We are honored to have Jimmy join our executive team, his unique vision and style will help establish brand trust and marketplace leadership in the Private Client community,” said Aron Rofer, PCMA’s President and In-House Counsel. “I’m confident that Jimmy is going to make an important and positive impact on our company.”
“John’s vision allows me the freedom to create cutting edge campaigns and corporate brand assets that match his vision and passion” said Yeom. “I am excited to create a brand that will represent the world-class team at PCMA.”
Jimmy has been defining and developing brand experiences for both clients and agencies for the better part of two decades. He brings a wealth of creative experience to PCMA from his time at Ernst & Young, Capgemini, Saatchi & Saatchi, JWT, Siegel+Gale, ING Financial, and McCann. Projects have included the launch of Microsoft’s Visual Studio, leading design for Toyota Motors Interactive and Infiniti Motors Interactive, and brand identity work for UCLA and Toyota Corporation.
PCMA is the leading non-bank private client lending organization serving the needs of their mass affluent and high net worth clientele. PCMA offers qualified individuals and institutions bespoke lending solutions across all major residential asset classes. PCMA is a diversified financial enterprise offering private client solutions through a direct to consumer and distributed retail business model. PCMA strives to build trusting and enduring relationships by putting clients and professional partners at the center of all they do. PCMA is headquartered in Orange County, CA. Additional information is available at www.pcma.us.com